It seemed like the excitement and upbeat tempo of the 2023 Dealer Conference had barely dissipated and we were experiencing the best Dealer Conference that we have hosted to date, right on the beautiful esplanade of Umhlanga in the KwaZulu Natal province. The Radisson Blu Hotel in Umhlanga played host to the many, dealer participants that joined us at the 2024 Dealer Conference. An awesome venue which dinning hall, and conference facility, took as above the roofline of the other adjacent buildings and the ocean seemed to display a beautiful operetta, which seemed to be convened just for our pleasure.
The conference was a great success and seemed to be enjoyed by all. The presenters were on top form and the information shared with the dealers concentrated around the sales targets for 2024 and the exciting new developments that they can expect, which includes the relaunch of our V3 prime mover, then introduction of AMT to our VX and FT range, and the additional support that will be provided to all dealers, including a slightly uncomfortable initiative to ensure that all customers receive a standard induction of their vehicles that they purchase, and an introduction to the service and parts teams closest to that customers operation.
9 awards were handed out to those recipients and/or dealers that achieved their targets, campaign objectives, and have established a business worthy of these accolades. A very big congratulations and hearty well done to all who received these trophies, and we are sure that this will spur on the other dealers to perform and improve, and make themselves eligible and in the running for next year’s awards. The conference concluded, and was highlighted by the most mesmerising guest, and key note presenter ever to grace our shores…Larry Soffer the mentalist extraordinaire literally blew their socks off and left us all in awe and a true advocate of his mind changing view…”seeing is not believing, but rather believing is seeing!”.
Well the benchmark has certainly been set, and we need to really think outside the box to improve on our performance for 2025, and fortunately we are true believers, and we are sure to deliver on this promise.
Alan Parry
GM: HR & Admin